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Manager, Communications & Outreach

Job Description

Position Number:

111201

Title:

Manager

Functional Title:

Manager, Communications & Outreach

Category Status:

33-Exempt Regular

Applicant Search Category:

Staff

University Authorized FTE:

1.000

Unit:

VPSA-RL-Director Salary/L&A

Campus/College Information:

Founded in 1856, University of Maryland, College Park is the state’s flagship institution. Our 1,250-acre College Park campus is just minutes away from Washington, D.C., and the nexus of the nation’s legislative, executive, and judicial centers of power. This unique proximity to business and technology leaders, federal departments and agencies, and a myriad of research entities, embassies, think tanks, cultural centers, and non-profit organizations is simply unparalleled. Synergistic opportunities for our faculty and students abound and are virtually limitless in the nation’s capital and surrounding areas. The University is committed to attracting and retaining outstanding and diverse faculty and staff that will enhance our stature of preeminence in our three missions of teaching, scholarship, and full engagement in our community, the state of Maryland, and in the world.

Background Checks

Offers of employment are contingent on completion of a background check. Information reported by the background check will not automatically disqualify you from employment.

Position Summary/Purpose of Position:

Department Information
The Department of Resident Life serves a highly diverse population of approximately 12,500 undergraduate students living in traditional residence halls, apartments, and suites, including some public/private partnership apartment communities. About 46% of all resident students are enrolled in twelve living-learning programs covering a wide array of academic areas. Resident Life employs a diverse workforce of 88 full-time and graduate staff members and about 600 undergraduate student staff members. The Department values respectful, equitable, and inclusive practices and actively seeks candidates who can represent and serve the diversity of persons who live and work in the University of Maryland’s residence halls. The University of Maryland campus is located in the greater Washington, DC metro area just eight miles from downtown DC and 30 miles from Baltimore, MD. Additional information about the Department of Resident Life is available at www.reslife.umd.edu.

General Description of Duties
The Department of Resident Life’s Manager for Communications has a critical role within the department, and is responsible for supporting and promoting the Maryland Residential Experience and educational messaging to students via a well-developed communication strategy. The Manager works collaboratively with staff throughout the Department and the Division on behalf of students and is responsible for creating, executing, and overseeing internal and external communications that effectively describe and promote the department and inform/educate students about programs, resources, and expectations. The manager is a member of the Resident Life Assignments, Communications, and Information Technology (ACT) unit and will work collaboratively and effectively with the team to create, write, edit, and produce accurate, compelling, engaging, high-quality content that uses internal and external communication platforms, including social media, to promote our brand, housing processes and educational initiatives. Responsible for ensuring consistent voice, brand, and message accuracy in all communications and ensuring the Division of Student Affairs and Department of Resident Life’s goals, mission, priorities, and ethic of care are illustrated effectively through digital and print materials for all stakeholders.

This role provides supervision and direction to two members of the Public Inquiry staff responsible for fielding phone, email, and in-person housing inquiries from various stakeholders, including current and prospective students, families, and other interested internal and external constituents. Works in conjunction with members of the Assignments, Communications, and Technology Services unit and serves as a Creative Services Office team member participating in brainstorming and idea generation for creative communication strategies for educational and marketing campaigns.

Responsibilities include proactively developing a communications strategy with smart brevity in mind to attract and retain students to on-campus housing; writing, editing, and proofreading materials; in consultation with the Associate Director and Manager for Creative Services assisting with the development, design, and production of print and digital materials; supporting marketing campaigns; writing, editing, and managing the production and distribution of newsletters (both print and digital); supporting the development and production of content for digital training, the department website, and social media presence; coordinating mailing lists and events; ensuring message and brand consistency and accuracy across all mediums. Successful candidates must actively demonstrate an appreciation for and promotion of diversity, multiculturalism, and inclusion in all areas of work.

Benefits Summary

Top Benefits and Perks:

Exempt Benefits Summary

Minimum Qualifications:

Education:
  • Bachelor’s degree.

Experience:
  •  Minimum of five (5) years of progressively responsible experience in communications strategy development. 

Knowledge, Skills, and Experience:
  • Excellent written and verbal communication and strong organizational and planning skills are required. Must be able to work independently, prioritize workload for self and others, follow through on multiple and often simultaneous projects, and work under pressure with time-sensitive deadlines. 
  • Ability to multitask and meet deadlines in a dynamic team environment. Keen judgment, problem-solving, and interpersonal skills.
  • Collaborative team player with excellent networking skills. Ability to work effectively with internal and external clients and collaborators.
  • In Google Suite, Microsoft Excel, and other commonly used software platforms, computer proficiency is required.

Preferences:

Preferences:
  • Bachelor’s degree preferably in communications, journalism, public relations, or a related field. 
  • Master’s degree preferred in college student personnel, business administration, public administration, human-computer interaction, or a related discipline. 
  • Five (5) years of experience with progressively responsible experience in communications strategy development in college or university residence halls, student affairs, or a similar setting. 
  • A minimum of two (2) years of supervisory experience.

Additional Information:

  • Benefits include tuition remission, retirement programs, and health insurance. Staff are provided 22 days of annual leave, 14-15 paid holidays, 15days of sick leave and 3 days of personal leave each year.
  • Beginning salary is expected to be in the low to mid $80,000s.
  • Some telework may be available as determined by department expectations and position needs.

Job Risks

Not Applicable to This Position

Physical Demands

Conditions of Employment
  • Some evening and weekend work required.
  • This position is an essential employee related to catastrophic, weather, or other emergencies and may be required to come to campus when the University is closed.
  • Some telework may be available as determined by department expectations and position needs. This is not a remote position, as the employee will need to report to campus to attend to duties.

Physical Demands
Normal office environment – Sedentary work. Exerting up to 10 pounds of force occasionally and/or negotiable amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects. Ability to travel around campus for meetings and to attend to duties.

Posting Date:

05/09/2024

Open Until Filled

Yes

Best Consideration Date

05/23/2024

Diversity Statement:

The University of Maryland, College Park, an equal opportunity/affirmative action employer, complies with all applicable federal and state laws and regulations regarding nondiscrimination and affirmative action; all qualified applicants will receive consideration for employment. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, religion, sex, national origin, physical or mental disability, protected veteran status, age, gender identity or expression, sexual orientation, creed, marital status, political affiliation, personal appearance, or on the basis of rights secured by the First Amendment, in all aspects of employment, educational programs and activities, and admissions.

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